Sapperton – Data-Driven Decision by Translink/Government

The talk was more so centering the questions on how government collect our transportation data and what actions they took upon doing the data analysis. It wasn’t nothing data-driven, but I still learned some interesting thing from that event.

Goals for the Translink/Government

  1. mobility: seamless integration
  2. safety: compact road
  3. affordability and fair price

Grenner City Strategy 

  • Renewable resources and sustainability
  • Health: encourage biking or walking
    • build bicycle lane with safety concerns in mind (bike share)
    • art of walking; people are found to be happier when they are walking down the decorated rainbow street than normal road
  • Garbage Collection: where to install so that people won’t litter

Canada Line was built as a test with Olympics as an experience. The original expectation of the line usage was 35% after Olympic games ended, but it turns out to be 45% who switched from their vehicle to using the train.

Data collection method:
Past: Surveys (which nobody likes)
Now: Compass card & Security Camera (camera not limited to red lights, but also stop signs. It was mentioned that they already made some millions with catching red light that they didn’t even bother with stop signs)
Future: Phone (your contact, age and all that shit)

Efficient Zero => Zero Fatality

Interesting points mentioned about Downtown Vancouver: 

  • Traffic collision data collected from ICBC, the government will then select the top 10 areas and do the safety upgrades.
  • Commercial Street has infrared light on top of your head to count how many people/car going up and down (This is for checking how congested the traffic is and if needed to add more buses down the road)
  • Do NOT free park on Robson street because they have eyes on it!!
  • Parking stalls are done through Pay-by-Phone and data are collected to price adjustment every season (just parking stalls alone, they made around $100 million!!)
  • When you are driving down the road, if your phone is connected to open network (e.g. WiFi hotspot [presumably something like ShawOpen] or through Bluetooth connection), it can track you. Based on the networks your device are connected down the trip, they can guess how often that road is being used by how many users. OAO

BONUS PICS AT SAPPERTON! Translink’s Headquarter is beautiful!!